Author Archives: Paul Tovey

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Agency London – Freelance SEO is Better

SEO Agency Vs Freelance SEO This should be a quick fight to win, what if I told you that I do all of…
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Questions to Ask When Planning Your SEO Strategy Come 2015

The period between the end of 2014 and the start of 2015 is the perfect time to figure out what you need to…
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Structured Snippets for SEO: What You Need to Know

If there is one thing Google is known for, it’s the quality of their work. They are committed to ensuring the best search…
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Can You Still Measure Data Without Google Keyword Data?

In the past few years, Google has put out several changes to its search landscape and one with the biggest impact to SEO…
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The Dangers of Posting Everyday for SEOs

Somewhere, sometime, someone told bloggers, website owners and online marketers that they should publish material every single day on their respective websites to…
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Mobile Optimisation Checklist: A Guide to Optimising Your Web Page for Mobile Devices

There’s no question that smartphones and other mobile devices have become staples in everyday living all over the world. This is why it’s…
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How to Integrate Social Media and SEO Teams

Social media and SEO go hand in hand. Sure, you’ve given your site a boost by making sure that the content you create…
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The Ultimate Guide to Google Updates

Google is the dominant search engine, with an enormous global market share of over 71%. Compare that with Yahoo, which has just over…
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Difference between Adwords and Adwords Express

AdWords is Google’s advertising tool that helps businesses grow their venture online. Part of its success, however, depends on how much time and…
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Surviving the Google Panda 4.1 Update

Google has very recently updated their search engine algorithm, proving yet again that quality content wins it all. According to Google, this update…
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